Exploring ICOs and IDOs: Understanding the Key Differences

Concorpad
4 min readMar 29, 2024

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In today’s digital sphere, the realm of cryptocurrencies has witnessed the emergence of various innovative fundraising strategies. Among these, Initial Coin Offerings (ICOs) and Initial Dex Offerings (IDOs) have garnered notable attention.

This article delves into the fundamental disparities between ICOs and IDOs, examining their respective advantages and drawbacks. So let’s get started!

What Is an IDO?

An Initial DEX Offering (IDO) represents a highly efficient fundraising mechanism utilising exchange platforms. The inaugural implementation of this funding model occurred on June 17, 2019. Subsequently, numerous projects opted to raise funds for product development through Initial Decentralised Offerings.

Formally, any user on a DEX platform can conduct an IDO by activating a specialised contract, registering a new token, and providing liquidity to the pool. To ensure the quality of IDOs, platforms employ rigorous project selection criteria. Selected projects are featured on launchpad platforms where crypto startups can secure capital. Most IDOs occur on Uniswap, predominantly on Ethereum. There’s a growing trend toward utilising alternative blockchains such as Solana, Polkadot, and Binance Smart Chain (BSC). Consequently, an increasing number of projects are opting to conduct IDOs simultaneously on multiple platforms. The inaugural IDO event took place in June 2019, with the Raven protocol hosting a token sale via Binance DEX, raising over $500,000 and selling 3% of the total coins.

Examples of successful IDOs are:

  • Uniswap: Uniswap’s initial decentralised exchange offering (IDO) on its platform has achieved remarkable success, facilitating seamless token swaps and fostering the expansion of the decentralised finance (DeFi) ecosystem.
  • PancakeSwap: PancakeSwap’s IDO on the Binance Smart Chain gained traction by offering a user-friendly and efficient decentralised exchange platform.

What Is an ICO?

Initial Coin Offerings (ICOs) were once the dominant fundraising approach in the cryptocurrency industry. To secure funding, a crypto startup would typically draft a white paper outlining the proposed system’s functionality. Subsequently, a token sale would occur, with the coins serving as the future functional currency units. Investors interested in the project’s potential could purchase tokens using fiat currency or cryptocurrencies, essentially wagering on the token’s future value upon market launch.

The ICO concept originated in 2013, initially serving as a rapid and cost-effective investment attraction method with minimal regulation. However, it wasn’t until 2017 that ICOs gained widespread adoption. By 2019, attracting investors became increasingly challenging for many ICOs, with only 84 projects managing to raise approximately $350 million, significantly less than previous funding levels. The decline in ICO popularity was primarily attributable to malicious actors exploiting the system, leading to widespread speculation and greed within the industry. In 2018, approximately half of all ICOs were identified as fraudulent.

Examples of successful ICOs are:

  • Ethereum: Ethereum’s initial coin offering (ICO) in 2014 garnered funds to develop its blockchain platform, establishing the groundwork for today’s decentralised application ecosystem.
  • EOS: EOS executed one of the most notable ICOs, raising billions of dollars to advance its vision of a scalable and decentralised blockchain infrastructure.

What Is the Difference between an ICO and an IDO?

Distinguishing ICOs from IDOs, the latter presents several critical advantages, surpassing mere decentralisation. Here are some of them:

  • Fundraising Mechanism: ICOs are typically orchestrated by the project team or a centralised platform, whereas IDOs are executed through decentralised exchanges, offering a more accessible and democratic avenue.
  • Collaborative Marketing: Unlike ICOs, which rely heavily on individual project-driven marketing, IDOs engage in joint marketing efforts shared between the platform and the project.
  • Enhanced Stability: IDOs offer increased stability by distributing tokens gradually, thanks to the reduced size of the sale.
  • Investor Criteria: ICOs may impose minimum investment thresholds or accreditation requirements, limiting participation for certain individuals. Conversely, IDOs often feature fewer restrictions, enabling a broader spectrum of investors to partake.
  • Token Liquidity: Following the offering, ICO tokens are typically listed on exchanges, with liquidity subject to the project’s success and market demand. In contrast, IDO tokens are immediately tradable on decentralised exchanges, ensuring instant liquidity.
  • Pricing and Token Distribution: ICOs commonly establish a fixed token price or conduct sales at various price tiers. In contrast, IDOs frequently utilize mechanisms such as liquidity pools, where investors contribute funds to acquire tokens at a dynamic price determined by the pool’s size.

IDOs offer a rapid, transparent, and inclusive approach to launching new crypto ventures compared to traditional ICO models. While IDOs typically result in a smaller market capitalization post-public offering due to private investor vesting periods and token supply limitations, the immediate token listing on the decentralised platform where the offering took place remains a prominent advantage of IDOs over ICOs.

Conclusion

In conclusion, the differences between Initial Coin Offerings (ICOs) and Initial Dex Offerings (IDOs) are stark, with IDOs presenting several distinct advantages over ICOs. Unlike ICOs, which often face challenges related to centralised control, limited investor participation, and post-offering liquidity, IDOs offer a more accessible, democratic, and transparent fundraising mechanism. The collaborative marketing efforts, enhanced stability, broader investor participation, immediate token liquidity, and dynamic pricing mechanisms make IDOs a preferred choice for launching new crypto projects. Overall, IDOs represent a significant evolution in fundraising within the cryptocurrency space, paving the way for more inclusive and efficient capital acquisition processes.

About Concorpad

Concorpad stands at the forefront as an innovative launchpad platform operating on the robust Concordium blockchain, poised to revolutionise the IDO landscape for inventive ventures. Our core mission is firmly rooted in bridging the divide between visionary concepts and the market, providing an all-encompassing framework from the initiation of token launch to its seamless listing. At Concorpad, our unwavering dedication revolves around cultivating growth and propelling innovation within the expansive realm of the blockchain ecosystem.

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Concorpad
Concorpad

Written by Concorpad

Concorpad: Fueling innovation on Concordium. Your launchpad for decentralized projects and token launches.

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